Kuala Lumpur, March 10 - One of the top global e-commerce marketplace, 11street announced the launch of its international online shopping event campaign called “Shop the World”, bringing internationally-branded products from countries such as China, Japan, Korea, Taiwan and United States to the Malaysian consumers.
The campaign aims to satiate the growing consumers’ demands for greater product variety and renowned global brands online with deals and promotion.
“Today, 11street has close to 10 million products listed on our platform and as a matter of fact, more than half of them are popular cross-border products and international brands. As one of the leading e-commerce platforms in Malaysia, we want consumers to be able to shop to be able to shop the world without needing to leave the country,” said the Vice President of Marketing Communications of 11street Wong Siew Lai.
She revealed that through this campaign, 11street aims to increase 30 to 50% of their overall sales and there will be other similar initiatives by 11street throughout this year.
The ‘Shop the World’ campaign will kickstart from 11 March and will see 11street offering promotions on international products and global brands at up to 99% discounts and free overseas shipping for selected items.
On top of that, as a bonus to encourage Malaysian consumers to shop online, save costs and manage their rising costs of living, 11street is giving away total RM1 million worth of petrol vouchers for consumers purchasing items.