Kuching, April 14 - CIMB Foundation’s Be$MART, a comprehensive financial literacy programme specifically tailored for college and undergraduate students nationwide, made its debut in Sarawak today. The launch was officiated by Datuk’ Sri Michael Manyin, Sarawak Minister of Youth, Sports & Solidarity and Datuk Hamidah Naziadin, Chief Executive Officer of CIMB Foundation.
Be$MART’s main objective is to improve youths’ financial literacy by equipping them with the right knowledge and skills to manage their finances well for every stage of life. It is a comprehensive two-day session that utilises a mixture of lectures, simulations and games meant to deliver an end-to-end view of financial management in a fun and interactive way. The Be$MART programme is fully-financed by CIMB Foundation.
Hamidah said, “CIMB Foundation, as the CSR arm of the CIMB Group, is pleased to launch this programme in Sarawak. Be$MART trains the youth to take ownership of their own finances, by equipping them with fundamental and practical insights on savings, investment, insurance and even retirement planning, to set them on the right footing for a successful life journey, even before they start earning a living. CIMB Foundation is honoured to be able to invest meaningfully in the financial well-being of our youths, who play an integral part in shaping the country’s future.”